People's perception of advertisement : the disscussion of the relationship between gender, language and stereotype in TV commericals.

The language of news media

Approaches to media discourse

Language and woman's place : text and commentaries

Bilingualism and multilingualism : critical concepts in linguistics

Gendered discourses

英文研究論文寫作:文法指引

Language attitudes of junior high school students in Taiwan towards Mandarin, Taiwanese, and English

Gender differences of hyperbole in conversation of Mandarin Chinese

A Pragmatic study on advertising language : a case study of Eastern TV home shopping channels

Chinese Zodiac : a case of chain metaphors

Women, men and politeness

Gender and conversational interaction

Discourse strategies

Language and gender : interdisciplinary perspectives

全民英檢:寫作&口說能力測驗

Code-switching in conversation : language, interaction and identity

An introduction to sociolinguistics

Bilingual education

How to do things with words