|aMarket entry in Japan :|btheory and management in a turbulent era /|cby Ulrike Maria Haak and René Haak.
|aBasingstoke :|bPalgrave Macmillan,|c2008.
|ax, 165 p. ;|c23 cm.
|aIncludes bibliographical references (p. 131-155) and index.
|aIntroduction; Japan: An Island Kingdom with Many Different Facets; Society in the 21st century; Japanese Management; The Japanese Market: The Dynamics, the Potential, the Perspectives; Market Entry and Market Development Strategies: Opportunities for Foreign Companies in Japan; From the Theory to the Practice: The World of Business in Japan.