Improving your measurement of customer satisfaction : a guide to creating, conducting, analyzing, and reporting customer satisfaction measurement programs /
|aImproving your measurement of customer satisfaction :|ba guide to creating, conducting, analyzing, and reporting customer satisfaction measurement programs /|cby Terry G. Vavra.
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|aMilwaukee, Wis. :|bASQ Quality Press,|cc1997.
300
|axviii, 490 p. :|bill. ;|c24 cm.
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|aIncludes bibliographical references (p. [465]-476) and index.