|aPrinceton, N.J. :|bFilms for the Humanities and Sciences,|cc2004.
|a1 videodisc (30 min.) :|bsd., col. ;|c4 3/4 in.
|aGlobal business : new ways to improve the bottom line
|aThree modules look at the process of creating a business plan from three different perspectives: the transformation of an idea into a marketable production, the determination of financial feasibility, and negotiation with potential investors.