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CRM unplugged : releasing CRM's strategic value /

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MARC

001

390207

008		040707s2004 nju 000000eng
010		\|a 2003025014
020		\|a0471483044
040		\|aDLC\|cDLC\|dOCLCQ\|dIBS\|dPVY
049		\|aPVYA[][][][00482624]
050	0	\|aHF5415.5\|b.B56 2004
092	0	\|a658.812\|bB618
095		\|pBOOK\|d658.812\|eB618
100	1	\|aBligh, Philip.
245	10	\|aCRM unplugged :\|breleasing CRM's strategic value /\|cby Philip Bligh, Douglas Turk.
260		\|aHoboken, N.J. :\|bJohn Wiley & Sons,\|cc2004.
300		\|axviii, 205 p. :\|bill. ;\|c24 cm.
504		\|aIncludes bibliographical references and index.
650	0	\|aCustomer relations\|xManagement.
650	0	\|aCustomer relations\|xManagement\|xData processing.
700	1	\|aTurk, Douglas.
856	42	\|3Publisher description\|uhttp://www.loc.gov/catdir/description/wiley041/2003025014.html
910		\|a20040707

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