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Introduccion general a la publicidad /

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MARC

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299669

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OCoLC

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20010326142957.0

008		900912s1989 sp a 000 0 spa d
020		\|a843590623X (pbk.)
035		\|aocm22363220
040		\|aBET\|cBET\|dOCL
049		\|aPVYA[][][][00466974]
050		\|aHF5823\|b.E75 1989
092		\|a659.1\|bEr44
095		\|pBOOK\|d659.1\|eEr44
100	1	\|aErickson, B. F.
245	10	\|aIntroduccion general a la publicidad /\|cB. F. Erickson.
260		\|aMadrid :\|bEditorial Playor,\|c1989.
300		\|a165 p. :\|bill. ;\|c23 cm.
440	0	\|aComo dominar.\|pSerie ciencias empresariales
504		\|aBibliografia: p. 165.
650	0	\|aAdvertising.

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