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Cases in strategic marketing /

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MARC

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279767

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OCoLC

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20000922110938.0

008		000922s2000 njua b 000 0 eng d
020		\|a0130863599
040		\|aESR\|cESR
049		\|aPVYA[][][][133141]
050	0	\|aHF5415.135\|b.R67 2000
092	0	\|a658.8\|bR727
095		\|pBOOK\|d658.8\|eR727
100	1	\|aRosenthal, David W.
245	00	\|aCases in strategic marketing /\|cDavid Rosenthal, Lew G. Brown.
260		\|aUpper Saddle River, NJ :\|bPrentice Hall,\|cc2000.
300		\|axiii, 610 p. :\|bill. ;\|c26 cm.
504		\|aIncludes bibliographical references.
650	0	\|aMarketing\|xDecision making\|xCase studies.
650	0	\|aMarketing\|xManagement\|xCase studies.
700	1	\|aBrown, Lew G.

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