The Elgar companio ...
Consumer behavior
The ethical consum ...
Consumer psycholog ...
Consumer behavior ...
Instructor's manua ...
Buyer behavior in ...
Lifestyle marketin ...
Everything you wan ...
Kids as customers ...
Marketing to the a ...
Investigating busi ...
Profitable direct ...
Global marketing m ...
E-commerce managem ...
E-commerce : busin ...
The loyalty effect : the hidden force behind growth, profits, and lasting value
Financial services marketing
Market-driven management : how to define, develop, and deliver customer value
Collaborative customer relationship management : taking CRM to the next level
Radical marketing : from Harvard to Harley, lessons from ten that broke the rules and made it big
The McKinsey way : using the techniques of the world's top strategic consultants to help you and your business
Key customers : how to manage them profitably
Delivering quality service : balancing customer perceptions and expectations
Customer equity : building and managing relationships as valuable assets
張秀亞全集
五行芳香療法
Business model generation : a handbook for visionaries, game changers, and challengers
國際標準銀行實務(2013年版):UCP600項下單據之審查(ISBP)2013年版:for the examination of documents under UCP 600
信用狀審查單據暨拒付案的處理:UCP、ISBP實務應用
國際貿易糾紛之解析與處理
2010年版國貿條規
Marketing finance : turning marketing strategies into shareholder value
外匯100問
國際貿易實例解讀(革新版)
Value-based marketing : marketing strategies for corporate growth and shareholder value