Understanding the consumer : a psychological approach

Corporate finance : the core

Consumer behavior

Consumer behavior in Asia : issues and marketing practice

Introducing statistics for social research : step-by-step calculations and computer techniques using SPSS

Marriage

Handbook of research methods : a guide for practitioners and students in the social sciences

Qualitative research practice : a guide for social science students and researchers /|cedited by Jane Ritchie and Jane Lewis.

等待霧散的戴勝鳥

Consumer behaviour

Marketing management

Business research methods

知覺風險對線上服裝購物的購買意圖之影響

咕咚來了 雞寶寶報仇

Marketing management

Global marketing

Global marketing management

Human resource management

台灣與法國年輕消費者購買化妝品之消費行為

台灣貓日子