|aHealth communication theory /|cedited by Teresa L. Thompson, University of Dayton, Professor Emerita Dayton, USA, University of Kansas, Edwards Campus Overland Park, USA, Peter J. Schulz, University of Lugano, Lugano, Switzerland.
260
|aHoboken, NJ :|bWiley/Blackwell,|c2021.
300
|ax, 358 pages ;|c23 cm.
336
|atext|btxt|2rdacontent
337
|aunmediated|bn|2rdamedia
338
|avolume|bnc|2rdacarrier
490
0
|aFoundations of communication theory series
504
|aIncludes bibliographical references and index.
520
|a"Brings together the most important theories being used today in health communication research. Covers theories across many areas of health communication inquiry, as well as many that are unique to either interpersonal and organizational contexts and health campaigns/media issues. Teaches aspiring researchers and future practioners how to design theoretically-grounded research, interventions, and campaigns. Original chapters written by a group of global scholars working in health communication theory"--|cProvided by publisher.