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Marketing research : an applied orientation /

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MARC

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137104

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OCoLC

005

19931213153104.0

008		s1993 enka b 001 0 eng
020		\|a0130099864 (pbk.)
035		\|a00080061
040		\|cPVY
049		\|aPVYA[][][][65976]
050	00	\|aHF5415.2\|b.M29 1993
092	0	\|a658.83\|bM294, 1993
094		\|a靜宜\|d658.83\|eM294\|y1993\|cE65976/00136564\|tDDC\|fChen
095		\|pBOOK\|d658.83\|eM294\|y1993
100	1	\|aMalhotra, Naresh K.
245	10	\|aMarketing research :\|ban applied orientation /\|cNaresh K. Malhotra.
260		\|aLondon :\|bPrentice-Hall International,\|cc1993.
300		\|axxxv, 857 p. :\|bill. (some col.) ;\|c26 cm.
500		\|a"Prentice-Hall international editions."--Cover
504		\|aIncludes bibliographical references (p. 826-832) and indexes.
650	0	\|aMarketing research.
650	0	\|aMarketing research\|xMethodology.

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