|aCommunicating nature :|bhow we create and understand environmental messages /|cJulia B. Corbett.
|aWashington, DC :|bIsland Press,|cc2006.
|axvi, 350 p. :|bill. ;|c24 cm.
|aIncludes bibliographical references (p. 313-339) and index.
|aThe formation of environmental beliefs -- A spectrum of environmental ideologies -- The links between environmental attitudes and behaviors -- Work and consumer culture -- Leisure in nature as commodity and entertainment -- Faint-green: advertising and the natural world -- Communicating the meaning of animals -- News media -- Battle for spin: the public relations industry -- Communication and social change.
Communicating Nature explores and explains the multiple levels of everyday communication that come together to form our perceptions of the natural world. Author Julia Corbett considers all levels of communication, from communication at the individual level, to environmental messages transmitted by popular culture, to communication generated by social institutions including political and regulatory agencies, business and corporations, media outlets, and educational organizations.